Mark Masai launches the social newsroom after being fired by NTV
Media personality Mark Masai has launched the social newsroom, which comes days after he was fired by Nation Media Group.
What’s the social newsroom launched by Mark Masai?
According to a close friend of Mark Masai, the social newsroom will be broadcast on social media platforms. The show is set to offer stiff competition to traditional media houses.
The celebrated journalist announced his show minutes after launching it. Masai said that it was a new way of doing things.
“Ladies & Gentlemen: Here’s to us! to the new way of doing things. to finding meaning in what we experience. to finding stories that matter to us. Welcome to the future. #TheSocialNewsroom by @semaboxAfrica Streaming this Thur 6 pm on my socials. “Like, Share, and Tell a Friend!” his post read.
In a short clip posted on his social media platforms, Mark Masai told his followers that times had changed and he was literally welcoming them to the future.
“It has always been about the who, what, where, when, why, and how. But in the times that we live in, there’s a big – so what. I am Mark Masai, and welcome to the future.” Mark Masai said in a short video promo
Mark Masai joins other established journalists who have invested in social media as a way of reaching their audience. One of the notable media personalities who is making it on social media is Gerald Bitok, who owns The Tackle.
How will the social newsroom thrive?
Just like the tackle, the social newsroom can make it big by inviting important personalities like politicians and other notable Kenyans.
During the 2022 general elections, President William Ruto used social media to reach his followers. Kenya is ranked among the top countries that use social media sites as a way of getting information. Studies have shown that the youth in Kenya do not watch the news.
Many Kenyan youths are making a lot of money on social media. Crazy Kennar has become a top brand in Kenya just by shooting funny videos and posting them on social media.
Masai, who was fired alongside Dennis Okari, is yet to unveil his support team.
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